How B.C. agri-food businesses can tap into global demand
For agri-food businesses in B.C., exporting isn’t just an opportunity; it’s often a necessity. Global markets can provide stability, scalability and long-term growth that isn’t always possible for specialty food producers, processors, growers and value-added manufacturers. B.C.’s agri-food companies...
Doing Business in Australia: What Canadian Exporters Need to Know
With its highly developed economy, English-speaking market, favourable business climate and long record of doing business with Canada, Australia is a strong contender for B.C. businesses looking to grow internationally. Canada has a...
Which International Market is Right for Your Business?
When considering international export, choosing the right market is essential. The world is rich with opportunities, but diving into a new market without a plan can lead...
CKFTA – Your Export Route into the South Korean Market
Since 2015, the Canada-Korea Free Trade Agreement (CKFTA) has helped Canadian businesses access the South Korean market by streamlining export processes and reducing tariffs on a wide...
How CPTPP Can Help Your Business Grow in Asia
The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) is a free trade agreement between Canada and 10 Asian-Pacific countries. Together, these countries represent 15.6% of global...
Marketing Your Products to a Global Audience
In today’s world, global is the new local. It’s easier than ever for businesses of all sizes to market their products to an international audience. But while...
Why You Should Attend Trade Shows
Trade shows can open new doors when it comes to growing your business. Whether your goal is to research potential new markets or to size up your...
Why Languages & Labels Matter When Exporting
Did you know there are 7,151 languages in the world today? With so many different ways to communicate, it’s especially important to tailor your marketing and packaging...
Secondary Research for Exporters
Your target market can make or break your exporting success. Market research can ensure you choose the right target market for your business. In our blog, “How...
Export Planning 101: Tailoring Your Website and Social Media to a New Market
An export plan wouldn’t be complete without a marketing strategy tailored to your new market. It should take into account the target market’s key economic, social and...
Export Planning 101: Paid Ads and SEO for Exporters
An export marketing plan has many different components to it, from social media to website design. Utilizing SEO (search engine optimization) and paid ads are two ways...
How To Choose A Target Market
In our latest exporting blog, we introduced the criteria for assessing your business’ export readiness. Next, you’ll need to identify your new target market. Choosing the right...