How Tariffs Impact International Trade
Note: This post was updated in April 2025 to reflect the changing tariff environment in Canada. It’s difficult to imagine a world without imported goods. Many of...
Marketing Your Products to a Global Audience
In today’s world, global is the new local. It’s easier than ever for businesses of all sizes to market their products to an international audience. But while...
Meet Linda Adimora: Export Advisor for the Lower Mainland
As an Export Advisor, Linda Adimora draws from her corporate and entrepreneurial background to support businesses looking to export. With personal experience in importing and exporting, she...
Meet Tracey Pham: Export Advisor for the Lower Mainland
With multinational experience ranging from Singapore to West Africa to the Fraser Valley, Tracey Pham knows a lot about international markets. Now serving the Lower Mainland as...
Meet Jason Seed: Export Advisor for Victoria
Every business owner’s success story is shared by those who have supported them along the way. For Jason Seed, export advisor for Victoria, one of his favourite...
5 Ways Free Trade Agreements Make Exporting Easier
Free trade agreements are the unsung heroes of exporting. By definition, free trade agreements (or FTAs) are treaties between two or more nations that form free trade...
Why You Should Attend Trade Shows
Trade shows can open new doors when it comes to growing your business. Whether your goal is to research potential new markets or to size up your...
3 Hiring Grants To Help You Meet Your Export Goals
When exporting is done right, it’s an investment that can grow your business and pay dividends for years to come. While scaling up your production & fulfillment...
Why Languages & Labels Matter When Exporting
Did you know there are 7,151 languages in the world today? With so many different ways to communicate, it’s especially important to tailor your marketing and packaging...
Primary Research for Exporters
Knowing your customers on a deeper level allows you to make better informed business decisions. You’ll be able to tailor your marketing, product development, or services in...
Secondary Research for Exporters
Your target market can make or break your exporting success. Market research can ensure you choose the right target market for your business. In our blog, “How...
Export Planning 101: Tailoring Your Website and Social Media to a New Market
An export plan wouldn’t be complete without a marketing strategy tailored to your new market. It should take into account the target market’s key economic, social and...